A wardrobe app built for people who already love what's in their closet. Press resources, brand assets, and founder information — all in one place.
Ari's Closet is an iOS app that helps people manage their wardrobe, plan outfits, and discover their personal style. Photograph what you own, let AI organize it, and get outfit ideas built from your real closet — no fast fashion, just clothes you already love.
Boilerplate (200 words): Ari's Closet is an iOS app for people who want to wear what they already own. You photograph the pieces in your wardrobe, and AI handles the rest — detecting categories, colors, and style automatically. From there, the app builds outfits from your real closet based on your style preferences, weather, occasion, and what you've worn recently. Built by a solo founder for her daughter Ari (yes, the app is named after a real person), the app comes from a simple frustration: closets full of clothes that never get worn because nothing comes together as an outfit. The goal isn't to make you buy more — it's to help you actually wear what you have, build a wardrobe that feels intentional, and stop standing in front of your closet at 7am wondering what to put on. Available on iOS with a free tier and Premium subscription. Anthropic Claude for AI-powered clothing detection. Founded in Tennessee. Currently in active development with new features rolling out regularly.
Rose is the solo founder of Ari's Closet, an iOS app she built for and named after her teenage daughter. With a background in software development and technical implementation, she designed Ari's Closet to solve the everyday problem of standing in front of a closet full of clothes with nothing to wear. The app uses AI to detect and organize clothing, then generates outfits from your real wardrobe based on your personal style preferences. Based in Tennessee, she runs Rose V LLC and continues to ship new features regularly while working toward a broader launch.
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