Press & Media

About Ari's Closet

A wardrobe app built for people who already love what's in their closet. Press resources, brand assets, and founder information — all in one place.

Overview

About

Ari's Closet is an iOS app that helps people manage their wardrobe, plan outfits, and discover their personal style. Photograph what you own, let AI organize it, and get outfit ideas built from your real closet — no fast fashion, just clothes you already love.

Boilerplate (200 words): Ari's Closet is an iOS app for people who want to wear what they already own. You photograph the pieces in your wardrobe, and AI handles the rest — detecting categories, colors, and style automatically. From there, the app builds outfits from your real closet based on your style preferences, weather, occasion, and what you've worn recently. Built by a solo founder for her daughter Ari (yes, the app is named after a real person), the app comes from a simple frustration: closets full of clothes that never get worn because nothing comes together as an outfit. The goal isn't to make you buy more — it's to help you actually wear what you have, build a wardrobe that feels intentional, and stop standing in front of your closet at 7am wondering what to put on. Available on iOS with a free tier and Premium subscription. Anthropic Claude for AI-powered clothing detection. Founded in Tennessee. Currently in active development with new features rolling out regularly.

Quick Facts

Fact Sheet

App Name
Ari's Closet
Category
Lifestyle / Fashion
Platform
iOS (iPhone)
Founded
2025
Company
Rose V LLC
Headquarters
Tennessee, USA
Pricing
Free / Premium $4.99 mo · $39.99 yr
Website
ariscloset.app
Built With
React Native · Claude AI
Team Size
Solo founder
Press Contact
press@ariscloset.app
The Story

Founder

Founder

Rose V.

Founder & CEO, Rose V LLC

Rose is the solo founder of Ari's Closet, an iOS app she built for and named after her teenage daughter. With a background in software development and technical implementation, she designed Ari's Closet to solve the everyday problem of standing in front of a closet full of clothes with nothing to wear. The app uses AI to detect and organize clothing, then generates outfits from your real wardrobe based on your personal style preferences. Based in Tennessee, she runs Rose V LLC and continues to ship new features regularly while working toward a broader launch.

Visuals

App Screenshots

High-resolution screenshots of Ari's Closet, available for editorial use. Please credit "Ari's Closet" when using.

Home
Outfit Generator Download PNG ↓
Wardrobe
My Wardrobe Download PNG ↓
AI Stylist
AI Stylist Download PNG ↓
Favorite
Favorites Download PNG ↓
Brand

Logos & Brand Assets

Official Ari's Closet logos in multiple formats. Please don't alter, recolor, or redraw the logo.

App Icon
App Icon Download ↓

Brand Colors

Primary Purple
#7B4F9E
Lavender
#F3F0F9
Cream (iOS)
#F7F5F0
Card (iOS)
#EDEAE4

Typography

Headings: Playfair Display (italic). Body: DM Sans. Decorative drop cap: Parisienne.

Get In Touch

Press Inquiries

For interviews, quotes, or feature requests

press@ariscloset.app

We aim to respond within 2 business days. For faster turnaround, mention your deadline in the subject line.